Black Public Media
The Black Experience
Brand Identity
Web Design
Black Public Media’s goal was to create a refresh of their current branding identity and website . The organization’s platform serves as a source to support media content centered around the global Black experience. The live website design can be viewed here.
The BPM pattern system is a universal design element. Bringing a dynamic feeling of movement and layering along with pops of color. These can be used singularly or in combination with any graphic.
Each is interchangeable in color and size.
The inspired themes that contributed to the thought process behind these elements are as listed:
Each is interchangeable in color and size.
The inspired themes that contributed to the thought process behind these elements are as listed:
- Circles - Popping /Circular/ Afro Shape Hair
- Plus - Addition/Advancement/Premium
- Parallel Lines- Constant Streaming/Production
- Zig-Zag- Community/Meeting/Ups & Downs
Upon usage of the original patterns, they can be customized in variations of color and size . There are a few extensive pieces that can branch off and be applied to social, promotional, and web materials. Shown here is an extension of the plus symbol pattern into an expressive movement pattern.
EdVoice
Changing Policy. Changing Lives.
EdVoice
Changing Policy. Changing Lives.
Brand Design
Social Toolkit
Web Design
The state of California’s educational conditions are divided in two. Children who have access to higher educational quality and children who do not based upon the areas in which they live in. EdVoice’s mission is to create changes in policy to bridge this gap so children in low-income areas may also benefit educationally as well.
The logo icon is the silhouette of a joyful child. This serves as a symbol of hope, while the rays of color protruding from the child represents the diversified voices of these children within these affected areas.
The overall branding package included a new website directed at the insights of the organization, a call-to-action for donations towards EdVoice’s work; along with policy solutions and priorities.
The rebrand also expands across all major social platforms. Completely reshaping the new aesthetic to match the bright and optimistic purpose. Bringing a revitalized sense of legitmacy that can appeal to audiences within the educational space and the policymakers whom EdVoice is targeting and working towards. 
Black Public Media
The Black Experience
Brand Identity & System
Web Design
Black Public Media’s goal was to create a refresh of their current branding identity and website . The organization’s platform serves as a source to support media content centered around the global Black experience. The live website design can be viewed here.
The BPM pattern system is a universal design element. Bringing a dynamic feeling of movement and layering along with pops of color. These can be used singularly or in combination with any graphic.
Each is interchangeable in color and size.
The inspired themes that contributed to the thought process behind these elements are as listed:
-
Circles - Popping /Circular/ Afro Shape Hair
-
Plus - Addition/Advancement/Premium
-
Parallel Lines- Constant Streaming/Production
- Zig-Zag- Community/Meeting/Ups & Downs
Upon usage of the original patterns, they can be customized in variations of color and size . There are a few extensive pieces that can branch off and be applied to social, promotional, and web materials. Shown here is an extension of the plus symbol pattern into an expressive movement pattern.