National Day of Storytelling
Let the record reflect.
The Alliance for Media Arts + Culture’s branding identity & campaign; was created for their event ‘The National Day of Storytelling’. The event would highlight the 40th year of the organization’s inception. The conceptual theme was based upon the act of creative ‘reflection’. As in, artists must reflect on their personal experiences and background to tell their story.
EdVoice
Changing Policy. Changing Lives.
EdVoice
Changing Policy. Changing Lives.
Brand Design
Social Toolkit
Web Design
The state of California’s educational conditions are divided in two. Children who have access to higher educational quality and children who do not based upon the areas in which they live in. EdVoice’s mission is to create changes in policy to bridge this gap so children in low-income areas may also benefit educationally as well.
The logo icon is the silhouette of a joyful child. This serves as a symbol of hope, while the rays of color protruding from the child represents the diversified voices of these children within these affected areas.
The overall branding package included a new website directed at the insights of the organization, a call-to-action for donations towards EdVoice’s work; along with policy solutions and priorities.
The rebrand also expands across all major social platforms. Completely reshaping the new aesthetic to match the bright and optimistic purpose. Bringing a revitalized sense of legitmacy that can appeal to audiences within the educational space and the policymakers whom EdVoice is targeting and working towards. 
National Day of Storytelling
Let the record reflect.
The Alliance for Media Arts + Culture’s branding identity & campaign; was created for their event ‘The National Day of Storytelling’. The event would highlight the 40th year of the organization’s inception. The conceptual theme was based upon the act of creative ‘reflection’. As in, artists must reflect on their personal experiences and background to tell their story.