Dream Defenders
The world we are fighting for.
Artistic Direction
Brand Identity
Digital Campaign
The Dream Defenders brand tells a story of a young; Florida-based social justice organization seeking to spark change in their local communities but also beyond its stomping grounds. This brand identity system visually depicted a collection of dreamers who are fighting a system that suppresses the freedoms of those who are underrepresented in this world.
The textures in this brand provided depth and
expression to the various design applications. For all of the graphic
collateral, the following textures and filter treatments
were utilized in the specified applications.
The inspired themes that contributed to the thought process behind these elements are as listed:
A. Brand color gradient w/light grain texture. (Web graphics & posters )
B. Worn black photocopy paper (Social graphics & posters)
C. Warped photocopy paper (Social, promotional, and poster graphics)
D. White seamless textured paper
(Social graphics & posters)
The inspired themes that contributed to the thought process behind these elements are as listed:
A. Brand color gradient w/light grain texture. (Web graphics & posters )
B. Worn black photocopy paper (Social graphics & posters)
C. Warped photocopy paper (Social, promotional, and poster graphics)
D. White seamless textured paper
(Social graphics & posters)
EdVoice
Changing Policy. Changing Lives.
EdVoice
Changing Policy. Changing Lives.
Brand Design
Social Toolkit
Web Design
The state of California’s educational conditions are divided in two. Children who have access to higher educational quality and children who do not based upon the areas in which they live in. EdVoice’s mission is to create changes in policy to bridge this gap so children in low-income areas may also benefit educationally as well.
The logo icon is the silhouette of a joyful child. This serves as a symbol of hope, while the rays of color protruding from the child represents the diversified voices of these children within these affected areas.
The overall branding package included a new website directed at the insights of the organization, a call-to-action for donations towards EdVoice’s work; along with policy solutions and priorities.
The rebrand also expands across all major social platforms. Completely reshaping the new aesthetic to match the bright and optimistic purpose. Bringing a revitalized sense of legitmacy that can appeal to audiences within the educational space and the policymakers whom EdVoice is targeting and working towards. 
Dream Defenders
The world we are fighting for.
Artistic Direction
Brand Identity
Digital Campaign
The Dream Defenders brand tells a story of a young; Florida-based social justice organization seeking to spark change in their local communities but also beyond its stomping grounds. This brand identity system visually depicted a collection of dreamers who are fighting a system that suppresses the freedoms of those who are underrepresented in this world.
The textures in this brand provided depth and
expression to the various design applications. For all of the graphic
collateral, the following textures and filter treatments
were utilized in the specified applications.
The inspired themes that contributed to the thought process behind these elements are as listed:
A. Brand color gradient w/light grain texture. (Web graphics & posters )
B. Worn black photocopy paper (Social graphics & posters)
C. Warped photocopy paper (Social, promotional, and poster graphics)
D. White seamless textured paper (Social graphics & posters)
The inspired themes that contributed to the thought process behind these elements are as listed:
A. Brand color gradient w/light grain texture. (Web graphics & posters )
B. Worn black photocopy paper (Social graphics & posters)
C. Warped photocopy paper (Social, promotional, and poster graphics)
D. White seamless textured paper (Social graphics & posters)